Take the guesswork out of business ownership

Go from

Confused → Confident

Discouraged → Determined

Lost → Prepared

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What customers are saying about the Startup Toolkit

Go from working for your boss, to being your own boss.

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Creator of the Startup Toolkit

A word from the

How the Startup Toolkit will help you

Increase your odds of success

90% of all startups fail. The Startup Toolkit improves your chances.

Simplify the process

Starting a business can be overwhelming. The Startup Toolkit makes it simple.

Launch with a plan

Save time and money from costly mistakes. The Startup Toolkit shares exactly what to do.

Trying to decide if the Startup Toolkit is for you?

The Startup Toolkit is for new AND experienced entrepreneurs who want to increase their odds of success. If you’re thinking about starting your first company OR you’ve been an entrepreneur for years, the Startup Toolkit contains unique tactics to grow your company.

Who, specifically, is this course for?


Who should NOT buy this course?

If you already know everything about growing a successful startup, this course is probably not for you.

This is course is focused on providing you the tools necessary to create a company that thrives in the Digital Age.


Does the course contain practical advice with real life examples?

Yes. There are no abstract business concepts here. The course contains the step-by-step directions for exactly how to launch and grow a startup.

It also contains stories, examples, and hyperlinks for how to conduct the tactics / tools yourself.

What you’ll learn

  • Service Business Ideas

  • Determining Demand and Finding Product Market Fit (PMF)

  • Calculating Startup Costs

  • Analyzing the Competition

Chapter 1: Business Ideas and Market Research


Chapter 2: Business Name and Branding

  • Tips for Naming Your Business

  • Logo Creation Tips


  • Common Business Legal Structures

  • Filing in Delaware

  • How to Register Your Business

  • Obtaining and Employer Identification Number (EIN)

Chapter 3: Choosing a Legal Structure


Chapter 4: Business Bank Account and Credit Card

  • Business Bank Account

  • Apply for a Company Credit Card


Chapter 5: Business Website

  • Why a Website is Important

  • What to Include on Your Website


Chapter 6: Pricing and Service Packages


Chapter 7: Contracts and Agreements


  • Social Media Marketing

  • Guerilla Marketing

  • Affiliate Marketing

  • Google Business Profile

Chapter 8: Marketing and Promotion


Chapter 9: Equipment and Supplies


Chapter 10: Bookkeeping and Accounting

  • Revenue

  • Expenses


Chapter 11: Communicating with Customers

  • Google Workspace

  • Company Phone Number


  • Sourcing Employees

  • Interviewing Applicants

  • Hiring Overseas Employees

  • How to Train Employees

  • How to Pay Employees

  • Managing Employees

Chapter 12: Recruiting, Hiring, and Training


Chapter 13: Scaling and Growth


Chapter 14: Technology to Leverage

Question + Answer

  • My name is Collin Rutherford. I’m a Dartmouth College graduate and ex-Division 1 hockey player.

    I’ve grown my college startup from 0 to $511,782 in revenue.

    You absolutely do not have to listen to me, but building my startup has been the greatest thing I’ve ever accomplished.

  • No. It’s $79.

  • This isn't my primary source of income and my main goal is to give back to the community. How many people can actually afford those courses?

  • I spent 50+ hours working on this & providing the best resources, so you don't have to. You'll get instant access to the Startup Toolkit to help you grow your business.

    I've designed this course to be actionable. It's not some book you read once & shelve. It's a course with a step-by-step system to use in your business.

  • It depends on if you actually take action. If you follow the lessons and use the tools, expect to see some good traction in 60-90 days.

    If you do absolutely nothing, you won't see any results.

  • No, the course is designed to be self-guided and self-paced. With so many students, we cannot provide 1:1 support via email or calls.

  • Absolutely. You can access it for as long as you'd like with no extra payment.

  • Click the "Get Instant Access for $29" button below and get started today.

Unlock the Startup Toolkit today

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